2022年北京冬奥会,一系列冰雪项目上演着速度与激情,让人目不暇接。
不断传承与创新的冰雪文化,贯穿着人类社会的发展与进步。
早在一万年前,人类就已将滑雪作为一种交通方式。在新疆阿勒泰地区的洞穴岩画上,有着一排“脚踏毛皮滑雪板,手持雪杖,弯腰屈膝,背着猎物在风雪中驰骋”的人物形态。
Archaeological evidence has revealed, the cave petroglyphs found in Altay, Xinjiang are one of the oldest records of human skiing. In the picture, figures are galloping through the snow and wind, standing on fur skis with knees bending, holding snow poles and carrying prey on their backs. This indicates that 10,000 years ago, human beings already considered skiing as a means of transportation on snow-covered mountains. 历史上,如“冰嬉”等与冰雪相关的休闲娱乐和艺术形式也不鲜见。随着社会的发展,现代冰雪文化还衍生出包括“冰灯艺术”在内的许多新样式。In addition to the wisdom of making use of ice and snow, ice-related recreation and art forms have gradually emerged. With the development of society, modern ice and snow culture has developed many new styles. 2022年,北京冬奥会掀起冰雪文化的新高潮。蕴含着中国元素的冬奥场馆、火遍全球的“冰墩墩”和“雪容融”、高科技满满的比赛现场、数字技术全景动态电视直播……The Beijing Olympic Winter Games have climaxed the culture of ice and snow. 如今,打破了季节的约束,冰雪文化正以多种多样的方式走进中国人的生活。
行走中国(Journeys in China)以“青春行走,看见中国”为主题,以“中国内容,国际表达”为基调,通过虚实结合的现代视听技术展现中国大地上的文化遗产、自然风光、风土人情、建设成就等。节目以“Z世代”年轻人易于接受的视听风格和话语形态为特色,充分发掘和表现中国不同地域的文化精粹,传播可亲可感的中国元素、中国因素、中国要素,减少文化误读,以期打造国际化、立体化、多元化的中国文化景观。 |